Welcome to More Than a Few Words – a marketing conversation for business owners.
Each week, Lorraine chats with industry leaders from around the world about marketing, social media, design, and technology. Each brief marketing podcast episode is filled with practical tips and trends you can apply to your business today.
what we’re talking about…
Don’t start a conversation with a sales pitch.
Research can be a trap forcing you to look at only the numbers to define your customer. Be sure to build a complete profile.
Video is easier than blogging. It is just a simple conversation
It is not crazy, when you help your competitors you make an investment in your business that will pay off in the long run.
The more information you give Google, the more likely they are to present your company in search results.
How do you decide which marketing tactics to try? Megan Prejzner says you should start with business goals in mind.
Every business has competitors. How well do you know yours?
While you don’t want to change your brand frequently, guest Amanda Guerassio suggests there are signs you are ready for a refresh.
In this conversation with Tracey Beavers we explored ways you can create sales without “selling”
about the show
It started as a conversation with friends. When someone would drop by her office, Lorraine would pull out her iPhone and record a bit of banter. From those first, informal interactions with local marketing professionals, authors, and entrepreneurs, More than a Few Words, a marketing podcast was born.
Over the last decade, we’ve experimented with lots of formats including 30-minute live episodes, complete with a call-in number and a real-time Twitter feed. There were half-baked marketing ideas, conversations with marketing celebrities, lots of laughs, and good information along the way.
Today, the ten-minute conversations are heard by business owners around the world looking for practical tips and a little bit of marketing inspiration.
do you want to chat?
Join the conversation as Lorraine and co-host Jennifer Denny and some of her favorite guests chat live on Facebook every Friday morning at 9:00 am.