“Survive and Thrive in Any Economy

episode #421 –  November 8, 2019

Host: Lorraine Ball | Digital Toolbox

Are you using economic uncertainty as an excuse for not investing in your business? That strategy didn’t work in 2009 and it won’t work now.

the episode

As we get close to the ten year anniversary of More Than a Few Words, I’ve been digging around in my archives. This week I’ve put together two episodes that both deal with small businesses and the economy. Although the episodes are 10 years old, there’s a lot of relevance for business owners today.

The first episode starts with a story, but it’s really about business owners using the economy and factors outside of their control as reasons for not investing and not growing.

In the second episode, I discuss why businesses needed to start spending and investing as the economy was improving. These same strategies will help keep your business strong in 2020 just in case the economy turns into a downward spiral.

about the marketing minute

Each week, host Lorraine Ball shares just a few words on a marketing topic. She boils down creative ideas, practical tips, and decades of real-world experience into a mini podcast which is always less than two minutes.  

Look for these mini bits of marketing inspiration every Sunday.  Then come back and enjoy the longer interview every Wednesday.

Look for the mini podcasts and full episodes on iTunesSpotifyGoogle Play and wherever you listen  to podcasts. 

Lorraine Ball - The economy

Never miss an episode!

Subscribe to More Than a Few Words wherever you listen to podcasts!

marketing moves fast

It’s hard to stay current and still run a business.  We'll help you stay up-to-date with the tools, trends, and information.