“Become a Professional Speaker”
episode #435 – December 31, 2019
GUEST: Kerry Kathleen Heaps | Book, Speak, Repeat
Your audience will remember your story.
If you want to grow your professional speaking business focus on your story. Think about the experiences and life lessons which make you uniquely qualified to give a presentation.
Structure your presentation as a series of stories, not facts. Your audience will remember the story long after the presentation is over.
Beyond the story, you must identify 3 – 5 takeaways (action items or relevant messages) which will make your presentation relevant and valuable for your audience.
Finally, there are five things every professional speaker needs: A current bio, several core topics, presentation summaries for meeting planners, specific takeaways for each topic and a current head shot.
KEY TAKEAWAY:There are way more speakers than speaking opportunities, if you want to be hired, you need to make it easy for event organizers to work with you.
kerry kathleen heaps
A veteran Entrepreneur of 14 years, Kerry is the Publisher of Pageant Platform Magazine and the Host of Pageant Platform Podcast. She is the former Owner of Strictly Marketing Magazine and host of Strictly Marketing Talk Radio.
Kerry is a sought-after Speaker on topics such as Leveraging your Publicity to Close More Deals, Bodies Don’t Lie-Body Language Basics, The Significance of Color in Wardrobe and the Psychology Behind It, The Network Game – MakingNetworking “Work” for Your Business, and Follow-up Tips for $uccess.
She is the Author of Pitch like a Bitch, Top 10 tips to Pitch like a Pro (Dec 2018) she is also the Creator of the Create your own Media series for Podcasting, Publishing and Publicity. Kerry has an extensive background in Sales, Networking, Recruiting, and Training. She is a former Model who specialized in Trade Show and Print work, and an experienced judge on the beauty pageant circuit.
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