Host: Lorraine Ball
A Different Perspective
the episode
If you’re getting ready to hire someone new or add a person to your advisory board it is easy to look for someone with whom you’ll get along. That, however, might not be the best choice. What you often need is someone who can compliment your weaknesses and fill in the blanks in your skill set. Very often the person who does that is the Yin to your Yang.
They’re your opposite and so while they bring that fresh perspective and different skills they can also make you a little crazy because they’re not going to see the world the way you do. But, if you want to grow your business you need that other perspective. You need people who will challenge your ideas, make you think and see the world in different ways.
Ready for that Different Perspective?
Looking for advice or a second set of eyes on something you are working on? Schedule a private working session to get feedback on your website, social media, content marketing, PPC, SEO or email programs.
Use the time to get answers to your marketing questions, dive into your analytics, or work on your marketing action plans.
about the marketing minute
Each week, host Lorraine Ball shares just a few words on a marketing topic. She boils down creative ideas, practical tips, and decades of real-world experience into a mini podcast which is always less than two minutes.
Look for these mini bits of marketing inspiration every Sunday. Then come back and enjoy the longer interviews every Thursday.
Look for the mini podcasts and full episodes on iTunes, Spotify, Google Podcast and wherever you listen to podcasts.