A good customer is worth more than what they busy from you
#467 Customer Value
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Episode Archive
#466 Attracting Great Job Candidates
“Attracting the Right Job Candidates” episode #466 - APRIL 1, 2020 GUEST: Lisa K. McDonald |...
#465 Dealing with Meetings You Can’t Stand
Dr. Rick Brinkman shares specific ideas on how to make your next meeting more productive
#464 Look at Your Website
In this marketing minute we discuss taking time to compare your website to your competitors.
#463 Marketing Starts with a Strategy
Great marketing starts with a strategy and a great strategy starts with questions. What do you do if you don’t know what to ask? Here’s a starting point!
#462 Build Trust with Information
John Welch shares his perspective on using content to build trust with prospective client
#461 The Fairy Tale is Over
Once upon a time marketers ran television commercials and put ads in newspapers and simply waited for the phone to ring. But that was a long time ago.
#460 Contagious Content
Andrea Breanna, the founder of Rebel Mouse explains we often share something because it is so striking it hits our ITMO (inability to move on).
#459 Give Away Free Stuff
Dr. Shirag Shemmassian says you can sell more when you give away free stuff. He explained to Lorraine Ball how this strategy can work for any business.
#458 What People Say
Lorraine Ball explains why you need to solicit online reviews as more than 88% of online shoppers incorporate them into purchase decisions.
#457 Resolving Conflicts at Work
Ken Cloke, mediator, dialogue facilitator, conflict resolution systems designer, chats with Lorraine Ball on on how to reduce conflict in your organization
#456 Marketing Trends
Green Loop Marketing founders Melanie Allen and Meghan Martin sat down to chat with Lorraine Ball about nine marketing trends to watch in 2020
#455 Social Media Chef
You may be good on social media. But being good at managing your account does not mean you have the skills to be a successful social media chef.
#454 Recognize Your Communication Style
Yamilette Williams, aka Dr. Yam, explains that people rely on one of four primary communication styles.
#453 How to Make Money with a Business Book
Dr. Cindy Childress thinks you should write a book to build trust with your audience and establish yourself as a subject matter expert.
#452 How to Turn Relationships into Revenue
How to turn relationships into revenue. Listen now!
#451 Be Better Writer
Professional writer Erik Deckers shares some of his favorite dips on how to improve your writing. Tip number one? Read more!
#450 Survey Says
In 2020 we launched our first Digital Marketing Survey. A decade later we are still asking the same questions, with some surprising responses.
#449 Build Your Team
Deseri Garcia of Vida Aventura, outlines several things to keep in mind before you head off to a strategic team building retreat
#448 Have Fun Storming the Castle
A cold call should not feel like an attack on a medieval castle. Prepare in advance with smart questions and get prospects to invite you in.
#447 Look Inward to Find the Answers
Before you look for answers elsewhere, Lauralee Hites suggests you should look inside.
#446 Does your site need to be ADA Compliant?
Is your website ADA compliant? There are simple changes you can make to your site which will make is significantly more accessible to all people.
#445 Escaping the 9 to 5
Ready to say goodbye to the 9 to 5 grind? Then this conversation with Anna Lundberg is just what you need to hear! Marketing Podcast
#444 Communicate with Impact
We talk, write and create messages all day long. But do our messages actually create the impact we’re looking for? Our guest Patrick Donadio outlines a six step process for communicating with IMPACT using a simple acronym to make it easy to remember the six steps. .
#443 How to Write an Employee Profile
As Sam Von Tobel explains, a good way to start an employee profile is with some nice soft ball questions to help ease your subject into the interview.
#442 Sparent – Is a Virtual Assistant Right for You?
Jennifer Crawford explains Finding a great virtual assistant is a bit like dating. You will need to fine someone who’s style is compatible with yours.
#441 Mindset, Strategy and Action
If you want to attract more clients and grow your business you need to focus on three key elements: mindset, strategy and action.
#440 Time to Create Your Content Calendar
Great content does not happen by accident. The more planning you do up front, the better your results will be
#439 Where Stories Come From
Storytelling is the hot new buzzword everybody tells you you need to add stories to your marketing. But how do you put a great story together?
#438 New Calls – Expose and Close
Charlie Cina believes a cold call is simple a new call because your goals is to build a new relationship. Start the conversation with your power presentation