Episode Archive - More Than a Few Words

#648 Add a Caption to Instagram Posts

Marketing Minute, Social Media | Online Advertising

Use captions in your Instagram posts to engage and interact with your audience.

#647 Find a Peer Group

When you collaborate with people you would, on the surface level think of as your competitors, it is amazing what happens

#646 Simplify Content

Content | Email, Marketing Minute

Why would anyone want to spend time with you, if you make them feel dumb? Simplify content to engage readers

#645 Energy Management

Entrepreneurship | Economy

You can have all the plans in the world, manage your time, block out time for specific activities, but if you have no energy, you’re going to be dead in the water.

#644 Cash Management

Entrepreneurship | Economy, Marketing Minute

Waiting till you need cash to line up credit is a huge mistake. You need to get out ahead of your cash management.

#643 Your Voice is Your Instrument

Content | Email, Marketing Strategy

There are about seven different qualities that are highly associated with someone’s credibility, trustworthiness and perception of leadership when it comes to vocal qualities

#642 Who is Your Blog For?

Content | Email, Marketing Minute

Who is your blog audience? Customers? Referral partners? Or someone else?

#641 Ecommerce Email Campaigns

Content | Email

There are many elements in a successful ecommerce program, but email is at the top of the list.

Web Design Collection

Collection, Content | Email

Web design is at the core of your online marketing.

#640 You Focused Copy

Content | Email, Marketing Minute

If you want your readers to pay attention, you need to make the content about them

#639 The Marketing Path

Marketing Strategy

A marketing path is more flexible than a a marketing plan. It is like driving with auto pilot, you still need to keep your hands on the wheel

#638 A Crazy Idea

Marketing Minute, Marketing Strategy

When I started my career, I often had an innovative, maybe crazy ideas which were routinely shut down by senior managers. i still have those ideas

#637 Start a Business

Entrepreneurship | Economy, Marketing Strategy

In today’s conversation, Mal MacCallion, discusses the common mistakes and challenges of starting a business and why you start with your product.

#636 Blog Objectives

Content | Email, Marketing Minute

Have your defined your blog objectives? Once you do, you can being to measure the results of your efforts

#635 Omnipresent Marketing

Entrepreneurship | Economy, Marketing Strategy

Customers can sense a sales pitch a mile away.

Stress Reduction Strategies

Collection, Entrepreneurship | Economy

Owning a business is stressful Stress comes with the territory, If you own a business, you have...

#634 Meaning at a Glance

Content | Email, Marketing Minute, Marketing Strategy

Add design icons to your website or print material to convey meaning at a glace.

#633 The Reason for Being

Branding | Graphic Design, Marketing Strategy

Your reason for being isn’t really yours. It belongs to your customers.

#632 Productivity Hacks

Entrepreneurship | Economy

Tracy Brinkmann shares several simple productivity hacks in this episode, including using time blocking to get a few important things done each week.

#631 You Website is Your Best Salesperson

Marketing Minute, SEO | Web Design

Your website is your best salesperson, preparing prospects to do business with you.

SEO Collection

Collection, SEO | Web Design

If you are like most business owners you don’t have time to make SEO their full time job. Follow the tips in our SEO collection and you don’t have to.

#630 Convert with Video

Content | Email

Capture your audience with a one minute video, that makes one point with one call to action.

#629 You are Doing SEO Wrong

Marketing Minute, SEO | Web Design

Learn more about building your content based SEO program as you stop worrying about search engines and start worrying about people.

#628 It is Time to Go Global

Entrepreneurship | Economy

Wendy Pease shares tips on how any business can compete in a global market place, increasing revenue and company value.

#627 The Stories of Your Business

Branding | Graphic Design, Marketing Strategy

Great brands have great stories which meaning in the mind of the customer .

#626 Don’t Overwhelm the Website

Marketing Minute, SEO | Web Design

There are lots of cool tools and features that you can add to a new website. The problem is sometimes companies overwhelm the website when they try to do everything;