A business is only going to go as far as the leader goes. Take care of yourself, so you can take care of your team
#710 Strategic Relationships
Marketing Minute, Sales | Customer Service | Networking
Great strategic relationships are what make your word of mouth marketing work.
#709 Sell the Transformation
Lorraine explored the topic of transformation with Joe Matz a serial entrepreneur who has owned businesses in Italy, Brazil and the US.
Get to Know Bryan Caplan
Collection, Entrepreneurship | Economy, Marketing Strategy, Sales | Customer Service | Networking, SEO | Web Design
I met Bryan Caplan at a conference almost eight years ago. Since then, we’ve had a chance to connect face to face a few times and via technology.
#708 Create Content that Converts | Dani Hao
Dani Hao suggests you create content to match the steps of the customer journey
#707 Conference Social Media
Marketing Minute, Social Media | Online Advertising
What’s your conference social media plan?
#706 What’s Your Personal Brand?
Branding | Graphic Design, Marketing Strategy
My guest Ian Moyse explains that while the term “personal brand” sounds illustrious, something for celebrities and influencers, everyone has a personal brand.
#705 Successful Businesses are Built on Processes
The only way you can scale is by creating systems you can turn over to others eventually.
#704 The Great Retention
Entrepreneurship | Economy, Marketing Minute
Take your time, find the right people, train them correctly and you will be well on your way to transforming the great resignation into the great retention.
#703 SEO 2022
Content | Email, SEO | Web Design
These days you don’t go to Google with keywords, you go to Google with questions.
#702 Build Lasting Habits
In this episode, Wendy Harris shares tips to make your new habits a permanent part of your routine.
#701 Create Less Content
Content | Email, Marketing Minute
Want to improve search position? Create less content, not more.
#700 Conversations
Collection, Content | Email, Marketing Strategy, Sales | Customer Service | Networking, SEO | Web Design
Seven hundred conversations, and there is still so much more to talk about.
#699 Presentations Made Simple
Content | Email, Marketing Strategy, Sales | Customer Service | Networking
No matter what your job is; sales expert, business owner, or manager working your way up the corporate ladder, you’re going to have to sell your ideas.
#698 Marketing Wallpaper
Branding | Graphic Design, Marketing Minute
Have you let your message become marketing wallpaper?
#697 – Your Message Matters
Your message matters when you focus on delivering valuable insights and information to customers you will sell more
#696 Use Data to Drive Content
Content | Email, SEO | Web Design
People will often say one thing and do something entirely different. Data helps you make decisions based on customer behavior
#696 You Can’t Be Two Places at Once
Branding | Graphic Design, Marketing Minute, Marketing Strategy
Stop trying to be all things to all people and start being really good at one thing
Does Your Business Own You?
Collection, Entrepreneurship | Economy
Some days it feels like your business owns you, instead of the other way around
#694 Change Your Sales Process with Four Words
Sales | Customer Service | Networking
With four simple words you can transform your sales process
#693 Don’t Drive with a Blindfold!
Entrepreneurship | Economy, Marketing Minute
Using just your P&L to decide how your business is performing is like only looking at the rear view mirror when you are driving.
#692 Ideas are Free
Creative Thinking, Entrepreneurship | Economy
Ideas are free, but turning them into products requires time and money.
Get to Know Jennifer Crawford
Collection, Creative Thinking, Entrepreneurship | Economy, Marketing Strategy, Social Media | Online Advertising
Four years ago, I met Jennifer Crawford virtually. Since then we’ve had multiple conversations about business, marketing and podcasting and more
#691 Batteries Not Included
Marketing Minute, SEO | Web Design
When you hire a web designer to build your website, be sure you know what’s included in the contract.
#690 Embrace the Chaos
Chaos is not a dirty word! Learn to embrace it if you want to grow.
#689 The Non-Fiction Brand
Branding | Graphic Design, Marketing Strategy
What is a non-fiction brand? It is an authentic representation of you and your business.
#688 Ask the Tough Questions
Marketing Minute, Sales | Customer Service | Networking
The right questions help you determine if you are talking to a qualified prospect, someone who has the resources, motivation, and authority to buy from you.
#687 Step Away from Social Media
Sales | Customer Service | Networking, Social Media | Online Advertising
Megan Brame says leaving social media platforms can be terrifying for digital marketers, but it may also help you grow your business.
#686 Streamline Your Digital Activities
Dr. Frank Buck, author of Get Organized Digitally for a few productivity tips and tricks.
#685 It Takes More to Get High
Marketing Minute, Social Media | Online Advertising
Good marketing is addicting. You do a little marketing, you get results, you do a little more and suddenly you’re hooked.