From high touch to high tech, we’ve chosen some of our favorite suggestions on how to grow your email list. Building this list doesn’t just happen through inbound marketing tactics. You can be proactive in gathering contact information by using everything from print materials to call-outs at your place of business.

In this episode, Lorraine and Jarred talk about the multitude of ways you can go beyond traditional digital marketing to build your email lists. Picking a few of their favorites from a large list of tactics, your hosts walk through innovative and quirky tips such as adding a QR code to your print materials that automatically signs users up for your list. Get ready to learn fun ways to build your distribution list!
Highlights:

  • Use networking events to grow your lists. Ask your networking partners if they’d like to get your newsletter to learn more about you.
  • Add a subscription option at your point of sale. Use an iPad with a contact form to gather new contacts right at your register or check-out.
  • Social media is a great tool for growing your email list. Your followers are already loyal and are likely to open your digital messages.

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