#403 Manage the Message
Jim Karrh, PHD
#402 Don’t Be Consistent
Barb Stuhlemmer
Standing Out in the Crowd
It’s simple – you want to get noticed and be successful. The number one goal for any small business owner is recognition and exposure for their brand. Breaking through the noise and putting yourself in front of the right potential customers takes careful...Stay Consistent with Your Marketing
When you’re busy (which, let’s face it, is always), it’s so easy to let a week slide by without writing any new content for your blog or responding to content sent over by your marketing company. It’s understandable, but in order to have great...MTFW: What's New In Content Management
With changing rules from Google and new technology, keeping your marketing one step ahead of your competitors is an on going challenge. That’s what drove conference organizers John and Linda Coonen to organize the first CMS Expo in 2008. Their formula: invite...MTFW: Content Only You Can Create
In the rush to create content for blogs, emails and social media, many small business owners fall in to the trap of simply re-purposing content they find elsewhere. While some of this information is good to share, you need to have your own perspective as well. If you...About the Host
Lorraine Ball brings decades of marketing and leadership experience to every conversation.