Are you frustrated by the lack of engagement and results from your Facebook pages? Maybe it is because you are treating Facebook like any other advertising platform, and not a social network.
Use captions in your Instagram posts to engage and interact with your audience.
Why would anyone want to spend time with you, if you make them feel dumb? Simplify content to engage readers
Waiting till you need cash to line up credit is a huge mistake. You need to get out ahead of your cash management.
“Blog Audience” episode #642 -SEPTEMBER 26, 2021HOST: Lorraine Ball | Digital Toolbox Who is your...
If you want your readers to pay attention, you need to make the content about them
When I started my career, I often had an innovative, maybe crazy ideas which were routinely shut down by senior managers. i still have those ideas
Have your defined your blog objectives? Once you do, you can being to measure the results of your efforts
Add design icons to your website or print material to convey meaning at a glace.
Your website is your best salesperson, preparing prospects to do business with you.
Learn more about building your content based SEO program as you stop worrying about search engines and start worrying about people.
There are lots of cool tools and features that you can add to a new website. The problem is sometimes companies overwhelm the website when they try to do everything;
Why blog? Because this is the best way to convince both search engines and real people that you are an expert in your business.
Things will go wrong. The trick is to have a crisis management plan in place when they do.
Discover the three elements which comprise your position statement and explain to prospects why they should buy from you..
At the heart of your landing page is the inbound form. Ask for too much and you lose the prospect.
Ask for reviews. There’s nothing more reassuring than seeing someone say, “we’ve worked with these guys, and we would do it again”.
Social media is about ego. Those thumbs up and shares signal we’ve been accepted and esteemed by the community. Feel accepted is a basic human need.
Hashtags. That little symbol that you see in front of a single word or group of words is an integral part of how Twitter and Instagram work.
Improvisational comedy has many lessons for a content marketer.
Real branding is so much more than just your logo, business card and letterhead. A real company brand encompasses what you want people to think and feel about your brand
Gen Z will soon represent 30% of your customers. Are you ready for this new consumer?
Every salesperson knows it is always easier to sell if you have a home court advantage. If a customer will come to your office or showroom, you’ve already scored the first point.
If you have a boring 404 error page you are missing a terrific sales opportunity.
Want to sell more on social media? Then you need to go where your customers are.
You may not want to hear this, but it is probably time to blow up your website.
If you are running a local business, you need to be hanging out on Next Door.
You spend a lot of money on advertising, but if you really want to get your money’s worth you need a specific landing page for each ad
Video Marketing used to be expensive. That was before everyone started walking around with a video camera in their pocket.
What will you do when Facebook goes away. I’m not trying to spread fear and panic it won’t disappear overnight. But technology changes and so do fads and trends.