Your website is your best salesperson, preparing prospects to do business with you.
#631 You Website is Your Best Salesperson
read more
SEO | Web Design
SEO Collection
If you are like most business owners you don’t have time to make SEO their full time job. Follow the tips in our SEO collection and you don’t have to.
#629 You are Doing SEO Wrong
Learn more about building your content based SEO program as you stop worrying about search engines and start worrying about people.
#626 Don’t Overwhelm the Website
There are lots of cool tools and features that you can add to a new website. The problem is sometimes companies overwhelm the website when they try to do everything;
#617 Do It Yourself SEO
Dr. Ty Belknap explains the best thing you can do to improve your SEO is write, because search engines love lots of words.
#601 Local Business Buckets
Local marketing activities can be broken into three buckets online presence, search, and then mobile marketing,
#596 Go Local with Google My Business
If your Google My Business page is there ready and waiting with just the right information, you will have a better shot at closing the sale.
#582 How to 404 In Style
If you have a boring 404 error page you are missing a terrific sales opportunity.
#581 Capture the Attention of Web Visitors
Guest Wayne Mullins shares his formula for successfully engaging visitors when they arrive at your website. Build pages by answering 5 questions
#578 Blow Up Your Website
You may not want to hear this, but it is probably time to blow up your website.
#560 Niche SEO
As a small business you can’t dominate everywhere, but you can win with a Niche SEO approach
#547 Asymmetrical Web Design
An asymmetrical web design is just so much more interesting
#543 Mobile First
We are living in a mobile first world. Discover how that will change your web design process.
#539 Web Traffic Sources
Studying your web traffic sources gives you clues to which of your marketing programs is really working
Google My Business Collection
This collection contains four interviews with Google My Business experts sharing tips and tricks for small business owners.
#534 Jon Tromans SEO For Everyone
The best way to improve your SEO is to to start is with the person who’s actually using your website and answer their questions.
#507 Natural Language
Use natural language in your content to improve SEO and make it easier for Google to match your pages to what people are really searching for.
#505 Why you need an SSL
Are yoiu protecting your website with an SSL? You should be!
#499 Welcome Visitors to Your Website
Do website visitors feel welcome? Keeping your website up-to-date and using fresh content is not just an exercise.
#496 No Daddy
Simon Efroymson explains why we find ourselves saying No Daddy to GoDaddy as a hosting partner.and which companies we think do a better job. .
#494 Five Most Common Web Design Mistakes
Sam Moss shares five common web design mistakes
#491 Web Performance Review
If you have employees, you’re probably conducting performance reviews on a regular basis, evaluating the quality of their work, the objectives you outlined for them, and the results they delivered.
#490 The Company You Keep
In the early days of SEO, it was all about the links. It was about quantity, how many inbound links could you build for your website. These days, the search engine algorithm is a lot more sophisticated, considering multiple factors to calculate your ranking, but a good link is still valuable.
#474 Rich Snippets
What is a rich snippet? Structured data markup added to existing HTML, which allows search engines to better understand what is contained on each web page.
#464 Look at Your Website
In this marketing minute we discuss taking time to compare your website to your competitors.
#446 Does your site need to be ADA Compliant?
Is your website ADA compliant? There are simple changes you can make to your site which will make is significantly more accessible to all people.
#430 Start with a Site Map
Britt Baue explains why every good web project starts with a site map.
#417 The Help Method
Let’s face it, most companies need a little “help” with their content. This week, Kevin Mullett explains his approach to creating effective and relevant content. He calls it the H.E.L.P. philosophy.
#378 Google My Business Posts
Bryan Caplan explains how you can improve your SEO and promote your business, for free.
#373 Google My Photos
Bryan Caplan talks about how to spice up your Google My Business Page with Photos and Video.