MattNettletonThis week on More Than a Few Words, I had the opportunity to sit down with Matt Nettleton, my sales coach.

Matt has a wealth of experience working with individuals at all levels of organizations. In this conversation Matt explains to be successful in sales, a prospector needs to “find the pain” when speaking with prospects.

Sales skills are just one half of the selling process, which begins with a clear picture of your target customer.  If you enjoyed Matt’s tips on how to more effectively “find the pain”  and would like to see how this is incorporated into a complete sales process, be sure to check out