the episode

Great content answers questions. Think about the questions you get asked over and over again.  Write the answer once and you can have a terrific blog, which will save you time every time the question comes up. 

Think about the questions your customers have, that don’t relate directly to your business.  Become a resource by answering those questions too!   

KEY TAKEAWAY: The more questions you can answer, the more trust you will build. 

our guest john welch

John Welch is the co-owner and President of Skymouse Studios, a local Indy content creation agency. John is an Indianapolis native and lives on the south side with his wife and son.

A self-described extrovert, he loves helping people communicate better.