the episode

Would you like to be a guest on a podcast?  If so, you want to pay attention to what Kelly Mosser has to say about pitches.

The biggest mistake most potential guest make is the emphasis of the pitch. The message boils down to “I want airtime on your show. Here’s why I deserve it. Here’s why you should give it to me.” This one-sided approach misses the key detail that podcasts are a business collaboration.  When you focus on what you can get, and what the audience might take away, the host and the show are kind of forgotten. Put yourself in the shoes of the host. Why would they want someone on their show who doesn’t care about them.

If you understand you are entering a business partnership with the host together it is easier to think about how can you help the host achieve his/her goals. Then you need to explain what you bring to the audience.  When you start with that approach  you are much more likely to be invited to be a guest on the show.

our guest​ Kelly Mosser

If Dumbledore and Bethenny Frankel had a baby, and that baby magically had red hair, it would be me. I’m a values-driven strategist, speaker, and host of the global top 2% podcast, The Aligned Success Show. I’m here to help you embody your highest potential as the CEO of your life and business. Let’s get you visible AF so you can make the REALLY big impact you know you’re here to make.

If you loved this episode, you can add Kelly’s podcast to your weekly rotation. Over on The Aligned Success Show, Kelly makes your entrepreneurship journey a lot easier to navigate and a lot more fun. Learn from experts and pull back the curtain to see how the leaders you love are messing up and bouncing back.