More than a Few Words – Episode: #371

Niche Marketing

March 8, 2019

Our guest, Laurie Knechtel, explains why narrowing your focus can actually lead to a more profitable outcome. 


Lorraine Ball


Laurie Knechtel

Truss Marketing

About Laurie Knechtel


Laurie Knechtel is an experienced marketing strategist and highly creative brand designer who started her corporate marketing career in the engineering field, and then moved to telecommunications before starting her own business, eMotivate Marketing+Design, a small marketing agency based in Stratford, Ontario.

She consults with established businesses in Southwestern Ontario, delivering tailor-made marketing and design solutions including, online reputation management, website design, SEO, content marketing, and social media management services.

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