“Consistency Wins”
episode #173 – December 2, 2013
GUEST: Allison Carter
Behind every overnight success is about 10 years of hard, grueling, constant work

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the episode
When you’re busy (which, let’s face it, is always), it’s so easy to let a week slide by without writing any new content for your blog or responding to content sent over by your marketing company. It’s understandable, but in order to have great content marketing, you’ve got to be consistent.