What Went Wrong
A series of candid conversations about entrepreneurial mistakes and lessons
Ask any marketer or business owner, and they will tell you some of their best lessons came from mistakes, but mistakes can be painful. That’s why I created the What Went Wrong series, to help you learn from other people’s mistakes.
I invited some of my favorite guests to share stories of their adventures in marketing and entrepreneurship, talking candidly about what they hoped would happen, what went wrong, and what they learned.
The result has been a series of insightful and fun conversations.
I Wouldn’t Read My Own Content | Rachel Allen | 1215
What happens if one day you wakle up and realize, your content is boring. That happened to industry veteran, Rachel Allen.
How to Waste 100 Episodes | Nathalie Doremieux | 1208
Nathalie Doremieux shares why her first 100 episodes were a waste of time
#1179 Tim Brownson | What Went Wrong
Tim Brownson’s podcasting journey ended before it ever started. He had this big idea: launch a self-development show infused with humor and honesty, just like his blog. But instead of beginning with a small, simple setup, he marched into a music store and walked out with a thousand dollars’ worth of high-end equipment he didn’t understand
1175 | Right Idea, Wrong Team | Danny Kirk
Right Idea, Wrong Team: Lessons from a $200 Million Miss About Danny Kirk Danny Kirk is a classically trained trumpet player, turned entrepreneur and small business owner. He’s started and grown multiple companies over the past decade, and now does growth marketing at...
#1171 | Facebook Famous, Inbox Empty | Angel Tuccy
Facebook Famous, Inbox Empty Angel Tuccy Angel Tuccy is an award-winning Speaker, Radio Host, TV Producer, PR Media Specialist, and author of 15 bestsellers. She is known for her exceptional expertise in helping her clients with media exposure. With a track record of...
#1164 Deanna Russo – What Went Wrong
Deanna Russo Had a brilliant idea. It just didn’t work
#1161 When Customers Don’t Know What is Good For Them
One of of his biggest flops. Dr. Joey spent a year and more than $50,000 building and launching it. The result? One client. Just one.
#1160 What Went Wrong with More than a Few Words
What Went Wrong: I Was Talking to the Wrong Audience. And even though I am a marketing professional, it took me 15 years to figure it out
#1157 Steven Lewis – Don’t Make the Same Mistake Twice
Don't Make the Same Mistake Twice Steven Lewis Steven runs the Sydney-based marketing agency, Taleist, which specializes in direct-response copywriting, and the agency has been using AI copywriting tools to do that since February 2021. Taleist’s team has developed...
Don’t Miss a Single Conversation
Every week, I chat with industry leaders and marketing pros from around the world about what’s new, what to do, and what can go wrong with marketing strategy and marketing technology.








