I had a chance to sit down recently with Dave Anderson of Pinpoint Multimedia to talk about video. Dave, a video strategist shared some tips for small business owners considering adding video to their website. He says:
- When you can’t be face to face, Video works
- It is on 24/7 – It is working while you sleep, but keep your audience awake with short, relevant content
- Video is great for Marketing/Sales, Training and Communicating to Employees and Customers
- Keep your content concise and relevant to a targeted audience!