I had a chance to sit down recently with Dave Anderson of Pinpoint Multimedia to talk about video.  Dave, a video strategist shared some tips for small business owners considering adding video to their website.   He says:

  • When you can’t be face to face, Video works
  • It is on 24/7 – It is working while you sleep, but keep your audience awake with short, relevant content
  • Video is great for Marketing/Sales, Training and Communicating to Employees and Customers
  • Keep your content concise  and relevant to a targeted audience!