the episode

Today I want to talk about security. I’m sure that every day when you leave your home, you lock the door and you take your keys. That’s what you do to protect your home. 

As a business owner with a website, you need to lock your website to protect that as well. And how do you lock your website? Well, the first step is to add what’s known as an SSL, a secure socket layer to make sure that your information does not fall into the wrong hands and to signal to search engines that you’re serious about security.

Because you see, Google and other search engines don’t want to send visitors to websites that could be potentially dangerous, that could potentially distribute their information into the wrong hands. If you don’t have an SSL on your web sight you need to get in touch with your web developer today.

KEY TAKEAWAY: Security is an important piece of your website.

about the marketing minute

Each week, host Lorraine Ball shares just a few words on a marketing topic. She boils down creative ideas, practical tips, and decades of real-world experience into a mini podcast which is always less than two minutes.  

Look for these mini bits of marketing inspiration every Sunday.  Then come back and enjoy the longer interviews every Tuesday and Friday. 

Look for the mini podcasts and full episodes on iTunes, Spotify, Google Play and wherever you listen  to podcasts.